Designed for the Travel Trade

Tailor-
Made
Africa.


All About Africa's collaborative approach and first-hand experience empower travel advisor partners to deliver expertly-designed itineraries under their own brand. We'd love to help you take your client relationships to the next level in the premium and luxury space.

Launching 2026

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Dedicated to the Trade
We work exclusively within the travel trade — no direct consumer business, ever. Your client relationships stay yours.
Bespoke and Intentional
No templates, no off-the-shelf packages. Every itinerary is designed from scratch with your client and their journey in mind.
Yours to Own
All documents are presented under your brand identity — your clients see your name, not ours, keeping every future enquiry with you.

“Every journey we design is one we would take ourselves”

Ivona — Founder

Who We Are

Specialist.
Purpose-Built.

All About Africa is a specialist tour operator dedicated to tailor-made journeys across the continent. We work exclusively within the travel trade, supporting advisors with the expertise, access and confidence required to convert enquiries into confirmed bookings.

We work with a curated portfolio of properties and partners we know first-hand. From remote safari camps to community-led experiences, every recommendation is made with care, integrity and a focus on both guest experience and impact.


Our Approach

Designed with intention.
Built to convert.

We combine first-hand experience, strong on-ground partnerships, and a clear understanding of what drives client decision-making — ensuring every itinerary is not only exceptional, but compelling to sell.

Our Destinations

Across the
Continent.

From the savannas of East Africa to the dunes of Namibia, the gorilla forests of Rwanda to the beaches of Mozambique — we design journeys across 19 countries spanning Southern, East, and North Africa.

Southern Africa
South Africa, Namibia, Botswana, Zimbabwe, Zambia, Mozambique, Malawi, Lesotho, Eswatini
East Africa
Kenya, Tanzania, Uganda, Rwanda
Islands & North Africa
Madagascar, Mauritius, Seychelles, Saint Helena
Focus destinationsOther regions
Your Brand. Your Clients.

Every journey, a seamless
extension of your brand.

All itineraries are presented under your identity, allowing your clients to share their plans with ease — while ensuring all future enquiries remain directly with you.

Resources for Agents

Agent Guides

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Stay Informed

Agent
Updates.

New destination guides, seasonal intel, property news and trade updates — delivered when it matters, not as noise.

By subscribing, you consent to receive trade updates, new guides and seasonal intel from All About Africa Pty Ltd (ABN 81 691 636 914). Sent infrequently. You may unsubscribe at any time. Privacy Policy.

Ready to Partner?

Start a
Conversation

We work exclusively with travel advisors. If you have clients who want to experience Africa — whether a classic safari, gorilla trek, or something completely custom — we’d love to help you build it.